The referenced promotion is a sales tactic employed to encourage bulk purchases. It typically involves offering a selection of items at a reduced price when a specific quantity, in this case five, is purchased for a set price of ten dollars. An example would be various cleaning supplies, small hardware items, or gardening essentials offered under this promotional pricing structure.
This type of incentive serves several purposes from a retailer’s perspective. It aims to increase overall sales volume, reduce inventory levels of specific products, and attract price-conscious consumers. Historically, such offers have been effective in driving foot traffic and promoting the purchase of items that customers might not otherwise consider buying at their regular price. This strategy can boost profitability and strengthen customer loyalty.