The phrase refers to a specific type of do-it-yourself activity offered at a major home improvement retailer. It describes a seasonal crafting opportunity, often targeting younger participants, where they can construct a miniature, self-contained decorative object featuring a wintry scene. These events provide a hands-on experience, allowing children to assemble and personalize their own festive keepsake.
Such initiatives offer numerous advantages. They provide families with free or low-cost recreational activities, fostering creativity and fine motor skill development in children. These workshops also serve as a community engagement tool for the retailer, enhancing brand perception and generating positive customer experiences. Historically, such events have proven successful in attracting families to stores, particularly during holiday periods.
